On January 5, CoSolutions introduced a new division, DesignROI, for corporate design and analytic services.

Design ROI is a collaboration of experienced marketers, designers, website developers, and social networkers. We are not a group of talkers and bloggers. Instead, we bring to you years of real-life experience practicing our craft with proven results. We have seen firsthand how difficult it is for businesses to integrate new media, social networking, and marketing metrics into their marketing plans.

Marketers often finds it hard to build a case for good design, websites, and social media. Their managers/bosses only want look at cost benefit analysis alone without taking in consideration audience preferences, usability, or Web 2.0 strategies. I created DesignROI to show businesses how to use design and marketing to increase their ROI.

Our goal is to combine creativity with technology to boost a business’ sales and ROI in ways they never imagined using both traditional (print advertising, direct mail, and CRM campaigns) and internet market strategies (email blasts, social networks, and google analytics). Design shouldn't just be pretty; it should work.

To Learn more visit: www.DesignROI.com 

 Signed,

Yvonne Jackson
Marketing Consultant & Technology Evangelist

“Merging the Worlds of Design and IT”